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Sign Materials Direct
HP Latex 310 Printer
HP Latex 310 Printer
Product ID: HP-Latex-310

Expand your business, not your shop space.

Expand into a versatile range of high-quality, durable indoor and outdoor applications with the affordable HP Latex 310 Printer. With a compact design ideal for smaller workspaces. 

The New HP Latex 310 has a print width of 54in and a max print speed of 48m2/hr. Unlike other HP Latex printers the 310 only requires two domestic 3 pin plugs, making it one of the most efficient latex printers on the market. The printer comes with the SAI FlexiPrint HP Edition RIP which makes tiling, nesting and printing a breeze.
It’s small footprint and true front loading allows the printer to be placed against the wall, freeing up more space than ever before and puts the operator in a better place to multitask. The prints can be used in more places, even in odour sensitive areas such as hospitals, schools and restaurants. The HP Latex 310 is a great entry level printer for small to medium sized PSP, vehicle wrappers, Design studios and Signage providers.
The new HP Latex inks work with an optimizer module which eliminates the needs for substrate preheating, this allows the printer to start up in under 2 minutes, compared with 9 minutes for previous Latex printers.

  • 54in print width
  • 1200dpi print quality
  • 48m2/hr printing speed
  • SAI FlexiPrint HP Edition RIP Included
  • Print in record time: No substrate heater module
  • Run off two traditional 3 pin plugs
  • Low maintenance
  • Simplified colour management using the front control panel
  • Web Connected using 1000base-T connection
  • Staggered Printheads increase print production speeds
  • Small working footprint with true front loading system
Click here to arrange a visit to one of our demo suites or for further information.

View applications gallery

Wallcoverings & canvas

Discover new profit potential in stunning, high margin wallcoverings.

Outdoor & event banners

Create unforgettable building covers and banners that stay crisp in outdoor conditions.


Vehicle graphics

Grow your audience with durable vehicle wraps and fleet graphics that can be printed in no time.



Print Speed: 48 m²/hr - Billboard (2 pass); 16 m²/hr - Outdoor Plus (6 pass); 12 m²/hr - Indoor Quality (8 pass); 9.7 m²/hr - Indoor High Quality (10 pass); 6.1 m²/hr - Backlits, Textiles, and Canvas (16 pass); 4.9 m²/hr - High Saturation Textiles (20 pass)
Print quality color (best): Up to 1200 x 1200 dpi
Print technology: HP Latex Printing Technologies
Compatible ink types: HP Latex Inks
Number of print cartridges: 7 (1 each black, cyan, light cyan, light magenta, magenta, yellow, HP Latex Optimizer)
Print heads: 6 (2 cyan/black, 2 magenta/yellow, 1 light cyan/light magenta, 1 HP Latex Optimizer)
Print head nozzles: 2112
Print repeatability: Average <= 1 dE2000, 95% of colours <= 2 dE2000
(The colour variation inside a printed job has been measured at 10 pass mode on vinyl media within this limit: maximum colour difference (95% of colours) <= 2 dE2000. Reflective measurements on a 943 colour target under CIE standard illuminant D50, and according to the standard CIEDE2000 as per CIE Draft Standard DS 014-6/E:2012. 5% of colours may experience variations above 2 dE2000. Backlit substrates measured in transmission mode may yield different results.)
Finished output handling: Roll feed, take-up reel (optional)
Media types: Banners, self-adhesive vinyls, films, papers, wallcoverings, canvas, synthetics, (fabrics, mesh, textiles and any other porous materials require a liner)

Non-printable area (roll media): 5 x 5 x 5 x 5 mm
Roll maximum input: 1
Media width, maximum: 1371 mm
Roll maximum weight: 25 kg
Roll external diameter: 180 mm
Media thickness: Up to 19.7 mil
Dimensions and weight
Minimum dimensions (W x D x H): 2307 x 840 x 1380 mm
Package dimensions (W x D x H): 2541 x 760 x 1250 mm
Weight: 174 kg
Environmental ranges
Operating temperature range: 15 to 30°C
Operating humidity range: 20 to 80% RH (non-condensing)
Acoustic pressure emissions: 54 dB(A)
Acoustic pressure emissions (standby): 38 dB(A)
Acoustic power emissions: 7.2 B(A)
Acoustic power emissions (standby): 5.5 B(A)
Power consumption: 2.2 kW (printing); 70 watts (ready); < 2.5 watts (sleep) (Two power cords, single phase / two wires and PE)
ENERGY STAR® qualified: Yes
Environmental certification: ENERGY STAR®, WEEE, EU RoHS, China RoHS, REACH, RoHS Korea, RoHS India, EPEAT Bronze, OSHA, CE marking compliant

What's included
What's in the box: HP Latex 310 Printer; printheads; maintenance cartridge; printer stand; spindle; user maintenance kit; edge holders; quick reference guide; setup poster; documentation software; FlexiPrint HP Edition RIP; power cords
Warranty: One-year, limited hardware warranty. Warranty may vary by country as required by law. Go to to learn about HP award winning service and support options in your region.
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